Today's Moms, Inc

Alicia Ybarbo & Mary Ann Zoellner – Emmy Award-Winning TV Producers, New York Times Bestselling Authors, Media Moms

Alicia Ybarbo

A five-time Emmy award–winning television producer, Alicia has worked at NBC’s TODAY Show since 2000.  She grew up in the northern California town of Woodland, graduated from the University of California at Davis and came to New York to work in the TV business.  She’s worked at NBC Sports, ABC’s “The View,” and for 13 years has been a producer at TODAY.  She volunteers as an Events Advisor for the Women’s Network @NBCUniversal, which focuses on women helping women in the corporate world.  Also an author, her latest book, “Sh*tty Mom:  The Parenting Guide for the Rest of Us” is a New York Times bestseller and was published by Abrams in 2012.  Look out for a follow-up, “Sh*tty Mom For All Seasons:  Half-@ssing It All Year Long,” due April 2016.  Her first book, “Today’s Moms:  Essentials for Surviving Baby’s First Year” was published by Harper Collins in 2009.  She lives in New York City with her husband and two children.

Social Media:  @aliciaybarbo @todaysmoms @shttymom 

Click to see Alicia on-air:

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KCRA Sacramento – August 9, 2012

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Mad Life on CafeMom – March 27, 2013

Guest Blog Posts:

3ThingsforMom.com – The Secret to Me Time

Today.com – Lessons From Sending Your Child to ‘Camp Nana & Papa Bear

Today.com – Working Mom Guilt

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